What We Do
Behavioural Science
/Our Articles
New BIT report on reducing fraud, error and debt
BE and the inherent weakness of opinion polls
BE inspires new money management tools
Behavioural economics at Davos!
The Behavioural Architects merges with Research Essentials, China
The power of short-cuts to simplify decision making
TBA building academic bridges
Chunking! How to make the unmanageable, manageable.
The biochemistry of temptation
UK Behavioural Insight Team making its mark
TBA contributing to the Marketing Society blog on BE
Behavioural Insight Team report out
The Behavioural Architects' articles are always stimulating, entertaining and informative and make BE principles both engaging as well as usable for all our readers
Editor,
Impact Magazine and Research-live.com
Our digital clubhouse which is designed to inspire, share best practice and delight would be very different without The Behavioural Architects
Gemma Greaves,
Global Managing Director,
The Marketing Society
Its client testimonials show it has made behavioural economics accessible and actionable.
MRS judges ‘best new agency’ award
TBA have brought behavioural science thinking to some of our challenges in a way that is accessible for colleagues from across the business and has created actionable outputs.
Martin Bryant,
Senior Consumer Insights Manager,
KFC UK and Ireland
The Behavioural Architects are experts in the field of consumer understanding, delivering insight and impact. I would highly recommend them to anyone seeking to understand consumer behaviour and work with a team who deliver with passion and joy.
Director of Consumer Insight,
Salomon
The Behavioural Architects' articles are always stimulating, entertaining and informative and make BE principles both engaging as well as usable for all our readers
Jane Bainbridge, Editor,
Impact Magazine & Research-live.com